Understanding the meaningful experiences that come with free time and state of play for ‘tweens can help your brand capture the attention and loyalty of Gen Zalpha and their parents for years to come.
Join Collage Group for our latest complimentary webinar where we will partner with the Insights Association to share brand-new insights and action strategies to win ‘tweens, 8-12 years old, with insights that dive into how they spend their free time and engage with the world around them. Our primary research on both ‘tweens and their parents provides breakouts by race, ethnicity, age, and gender when relevant.
In this presentation, you’ll access insights that delve into the psyche of modern children, their interests, preferences, and behavioral patterns, allowing you to tailor your products and messages to resonate with their needs and the needs of the parents that buy for them. In addition, you’ll discover industry-specific strategies tailored to media, toys, games, educational materials, and more.
These insights ensure your brand stays relevant and competitive, and creates an unforgettable bond for years to come.
Learn how these changed behaviors and heightened emotions will impact their perceptions and drive expectations for brands and business moving forward.
- Natalie Griffith, Director, Cultural Insights, Collage Group
- Jack Mackinnon, Senior Director, Cultural Insights, Collage Group
If you’re using a Microsoft Outlook calendar, you can add the event to your calendar with the “iCal” icon.
This event is being hosted through Zoom by our partner, the Insights Association. For any issues with accessibility, please contact us at [email protected].
Having issues registering, or would you like to share this event with colleagues? Click here.
Enter: Webinar ID 545-339-227