Author: April Vincent
April Vincent
From Beloved To Boycotted: Target’s DEI Retreat Ignites Consumer Fury
Target is one of many companies that have backed off diversity, equity and inclusion efforts. But because the company has been perceived to be a sincere proponent of DEI, with extensive commitments to Pride events in support of the LGBTQ community, extensive marketing to Hispanic audiences, and support of Black-owned brands, the move feels like […]
Gen Zers Want More Tools to Manage Their Health and Wellness
Gen Zers recognize how important it is to maintain ideal health and wellness, but they don’t feel equipped with the tools and knowledge to achieve it, according to a recently published Collage Group survey of 4,713 US consumers that was shared with eMarketer. Just 58% of Gen Zers express confidence in managing their health wellness […]
Nintendo Confirms Switch 2 but Faces a Competitive Market
Thirty-two percent of Gen Z gamers and 26% of millennial gamers play on a Nintendo Switch, per Collage Group. By comparison, only 13% of both Gen Z and millennial gamers use any other handheld console. A new era? The Switch 2 could reconfirm Nintendo’s presence in the handheld gaming market if its price tag is […]
Study Links Obamacare to Improved Health, Reduced Costs
Collage Group, a Bethesda, Maryland, consumer research firm, reported this week that 39% of Baby Boomers responding to a recent survey named health care costs as their top financial worry. That was the second-biggest concern on their list after food, and much higher than younger generations who flagged medical care as a financial concern. “Nearly […]
Products or Activities that U.S. Adults and Teens Use to Maintain Their Health & Wellness
Data from a January 2025 report from Collage Group, titled “Pulse Check on Health & Wellness: How to Solve for Generational Health Concerns,” revealed that respondents were asked “Which of the following practices do you use to improve or maintain your health and wellbeing?”