Webinars & Events
Join us at in-person events and register for Collage’s webinars, which unveil new market research and insights on consumers across race, ethnicity, generation, sexuality and gender
Upcoming Events
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Nov10Virtual Event01:00 PM – 02:00 PM
America Now: The Consumer Reset Brands Can’t Afford to Ignore
Collage & Insights Association Webinar
Date & Time: Thursday, November 12 | 1:00-2:00 PM ET
The American consumer has been scammed. Financial pressures, distrust, and overwhelm have reshaped how consumers feel, behave, and purchase in 2026. As a result, they are increasingly turning their backs on brands, and looking to tune out media and advertisements.
Join Collage to explore the latest findings from America Now, our annual trended study examining how diverse American consumers are navigating these shifts and what they mean for brands heading into 2027.
In this webinar, you’ll learn:
– How cultural change, technology, and rising prices are influencing consumer trust and behaviors
-What growing consumer frustration and desire to prune back low-value noise could mean for brands competing for time, attention, and spending
-How brands can avoid being pruned and join the consumer regrowth by creating greater value, meaning, and connection in consumers’ everyday lives
Presented by:
Register Today
Jack Mackinnon
Head of Cultural Insights, CollageJack Mackinnon studied human development and culture at Harvard University and offers deep expertise in Multicultural, Generational, LGBTQ+ consumers, and their intersection. Jack’s research extends into exploring culture-at-large, investigating broader societal trends not easily categorized into typical areas of research.
Natalie Griffith
Director, Cultural Insights, CollageNatalie has over 10 years of experience in consumer insights and brand strategy, managing research projects across industries, including extensive work in financial services, media, technology, and food and beverage. Natalie holds a B.S. in Psychology from Tulane University.
On-Demand Webinars
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How the Top World Cup Ads Won the Global Stage: Panel Discussion with Coke, Proximo & Adsmovil
Watch our on-demand webinar for a rich, data-driven panel discussion with Coca-Cola, Proximo Spirits (Gran Centenario), Adsmovil, and Collage Group where we dissect the top ads from the World Cup.
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The New Hispanic Perspective: Why Cultural Specificity Is the Business Imperative for 2026
Watch our on-demand webinar where we break down our proprietary 2026 Hispanic Consumer Focus, revealing how to navigate the complex identities and values that define brand loyalty today.
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Patriotism Shifts & Polarization: What It Means for Brands Ahead of America’s 250th
Watch our on-demand webinar as as we unveil our latest research from our America Now and Cultural Traits studies.
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New 2026 Predictions Every Brand Needs to Leverage
Watch for a clear, actionable look at the shifts ahead, and how to future proof your brand with cultural intelligence, analytics, and marketing that connect with the consumers shaping 2026.
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5 Ways Gen Z Changed the Marketing Funnel
Gen Z isn’t just the next audience—they’re rewriting the rules of marketing. With unmatched diversity and fluid identities, this generation navigates culture, community, and values in ways that traditional funnels can’t capture.
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Shifting Hispanic Sentiment and Spend Among Uncertainty: Implications for FinServ, CPG, FoodBev
How are increased deportations and mounting immigration-related stressors and more shaping the daily lives and consumers behaviors of Hispanic Americans?
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Growing Market Share with Gen Z through Culture First Brand Strategy
Gen Z is rewriting the rules of identity, ambition, and activism, forging a new path where self-expression is fluid, success is redefined, and change is driven by action, not just awareness.
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Hispanic Consumers: Navigating Cultural Traits and Media Trends for Impactful Marketing
Do you know how to navigate the cultural traits and media consumption trends of Hispanic consumers to enhance your marketing strategies?
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Reaching Gen Z: Effective Media Strategies for the Digital First Generation
Do you know the unique media consumption habits of Gen Z consumers and how to craft compelling strategies that resonate with this digital-first generation?
The research and insights provided by Collage Group consistently support our top business initiatives and verticals. Particularly valuable are the online learning sessions, timely webinars and unique generational & multicultural insights available on the syndicated platform. The hands-on support offered by our Account Director and team has played a pivotal role in the success of our internal projects. We cannot recommend Collage Group enough.”
Automotive Industry Executive, Northern CA