Case Studies & Testimonials

Leading brands accelerate business impact with Collage cultural insights

Case Studies

Driven to Be Seen

How Toyota Built an Award-Winning Campaign By Celebrating the Ambition of Black Men The Challenge Black men have long shaped…

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Bold Flavor. Bold Growth.

How a Leading Flavor Brand Turned Street Taco Culture into +4% Market Share Growth with Hispanic Gen Z The Challenge…

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Leading National Health Care Retailer Strengthened Cultural Relevance to Drive Consumer Growth

Strengthen cultural relevance and reach diverse consumers with Collage’s cultural intelligence solutions tailored for multicultural growth.

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Finger Lickin’ Fast

How a Major Quick Service Restaurant Chain Drafted Behind F1’s Cultural Momentum to Drive +8% New Customer Growth Among Young…

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From Side Hustle to Financial Trust

How a Leading Financial Brand Turned an Underserved “Gig Workforce” Into +15% Market Share Growth The Challenge A major financial…

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How a Utilities Company Rebuilt Trust Through Inclusive Marketing

The Challenge A major utilities provider found itself facing a crisis of public trust. Following a series of natural disasters…

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How a Technology Brand Accelerated Market Share Growth with Hispanic Consumers at Retail

Explore how a tech brand drove Hispanic consumer growth at retail through cultural insights, bilingual experiences, and family-first storytelling.

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Unlocking Growth by Centering Gen Alpha in the CPG Path to Purchase

See how a leading CPG brand drove growth by engaging Gen Alpha's influence on retail decisions, creating family-first shopping and…

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How Cultural Fluency Built Trust and Grew Share in a Commoditized Category

Discover how a top health brand used cultural insights to build trust, drive relevance, and outperform competitors in a crowded…

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From Cultural Stronghold to Category Leader

How a Household Cleaning Brand Deepened Hispanic and Mainstream Brand Love Growth — and Rose to #1 in Category Share…

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Building Market Share in Financial Services with Bicultural Hispanics and Asian Consumers

Discover how one bank boosted market share with Bicultural Hispanics & Asians using cultural intelligence. Download the Collage Group case…

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How a Major Media Company Drove +19% Ad Sales Growth

Turning Cultural Intelligence Into a Sales Advantage The Challenge ACME Media’s ad sales organization was hitting familiar headwinds: The SVP…

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Distilling Growth

A challenger alcohol company sought to grow its vibrant tequila brand by partnering with Collage to uncover key insights.

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A view from the bottom of hands holding phones
Financial Brand Drives Growth with Hispanic Consumers

Collage’s fluen.ci data, curated content support and CultureRate:Ad testing helped a leading commercial bank build cultural fluency into new tech…

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Testimonials

ViaCom CBS logo

We were extremely satisfied with Collage Group custom services not only because the results were good, but because the team was very collaborative and responsive. The team provided so much context and wealth of knowledge, so we really understood what worked and what didn’t (and why).”

Executive, ViacomCBS
Pernod Ricard logo

We are very fortunate to be partners and to work alongside Collage. From internal meetings about terminology, and multicultural understanding, and keeping our focus, to very specific tailored programs and research they’ve conducted for us, Collage has been integral to Pernod Ricard’s multicultural journey.”

Christian Arango, Cultural & Inclusive Marketing Manager
Pernod Ricard
Publicis Group logo

The remarkable pace of innovation demonstrated by Collage Group is truly impressive. The fluen.ci app has rapidly emerged as an indispensable tool in our marketing and planning endeavors, thanks to its seamless facilitation of the discovery process for distinctive and pertinent cultural insights. This capability significantly distinguishes Collage Group from other consumer intelligence providers. We find it refreshing to assess brand performance within a clean interface, and the added feature of easily accessible comparative industry insights is truly invaluable.”

Arnetta Whiteside, Senior Vice President of Multicultural Consulting, Brand and Agency Readiness
Publicis Media

[The] best data on multicultural and generational segments. Topics and information are very timely and relevant to what’s happening NOW. [The] platform is easy to use and intuitive – always new innovations/offerings that are super beneficial. Questions are nuanced and relevant.”

Director, Cashmere agency
Meta logo

We are better marketers and insights people because of the insightful and actionable suite of research tools and resources developed by the Collage Group team, and the thought leadership and partnership of each and every staff member.”

Kathy Dini James
Meta
US Bank logo

Collage has been a strategic partner in guiding our multicultural strategy across the bank, both through our membership and custom work. Their consumer insights & data have helped the work of our diverse segments team immensely. I recommend Collage Group to any brand serious about understanding and winning multiculturals.”

Nelson Siu
Vice President & Program Manager, Diverse Segments Strategy, USBank
Proctor & Gamble logo

The level of innate understanding of generations and races is unparalleled. The session was inspiring and educational. It was executed in a unique way, providing the right level of information and discussion time.”

EXECUTIVE, PROCTER & GAMBLE
CUNA logo

It’s not easy to create a safe space online in words alone but Collage is able to do so…. I could feel the cultural competency! Trust is so key when it comes to interacting with multicultural populations, and Collage understands that. There can be such a feeling of inadequacy for people when it comes to talking about money and Collage gets that too. Collage is able to alleviate fears right off the bat and I know that will lead to real responses and a good experience for those participating in the survey.”

Opal E. Tomashevska, CUDE
Director, Multicultural Business Strategy
CUNA Mutual Group
Bar S logo

Our Marketing & Sales teams see the Collage platform as a gold mine of assets and insights. Our Account Director has been extremely helpful and responsive, enabling us to extract significant value from our partnership. We use Collage Group’s tools to guide our portfolio optimization efforts, and to bring cultural nuances to the store-level for our retail partners. The depth and breadth of knowledge offered by Collage has allowed us to quickly find meaningful insights for important decision-making meetings.”

JJ Tellez
Trade Marketing Director, Bar-S Foods Co. 

The research and insights provided by Collage Group consistently support our top business initiatives and verticals. Particularly valuable are the online learning sessions, timely webinars and unique generational & multicultural insights available on the syndicated platform. The hands-on support offered by our Account Director and team has played a pivotal role in the success of our internal projects. We cannot recommend Collage Group enough.” 

Automotive Industry Executive, Northern CA
Paramount logo

It is critical for us to have partners who provide us with guidance, and data, and even to internally help our teams with training on how to leverage these massive amounts of insights and intelligence. That’s exactly what we’ve been doing with Collage Group – attending webinars, asking questions, collaborating on thought leadership pieces, and providing commentary on the industry as a whole…” 

Karen Vega-Porcelli, Inclusive & Multicultural Solutions Lead Global Client Partnerships
Paramount Advertising

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