Insights Scoop
Explore consumer insights from our market research platforms: Multicultural, Generations, LGBTQ+ & Gender, and Parents & Kids
Trending Topics
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When Brands and Consumers Clash: Navigating Backlash and Boycotts
Explore consumer insights, new research, strategies, and tools to help you stay ahead in a dynamic consumer landscape.
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Gen AI and Consumer Trust
Generative AI is revolutionizing consumer insights, but not all solutions are the same. For brands to earn consumer trust, they must be sure to reflect emotion and values.
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Hispanic Market Research
Leverage Collage Insights to authentically engage the growing Hispanic market—not just because of their population growth, but also their strong purchasing power.
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New Gen Alpha Trends
Gen Alpha is redefining how brands connect with today’s consumers. Born after 2013, this 44-million-strong generation is already shaping household purchases, media habits, and brand perception in powerful ways.
Latest Blog Articles
These blogs include a small sample of the deep cultural intelligence available to our clients. Contact us to learn how you can unlock full access to our AI-enabled Cultural Intelligence Engine.
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Why the “Real” 2026 World Cup Won’t be Won in Stadiums
For brands, the 2026 FIFA World Cup is one of the biggest global cultural moments the U.S. has ever hosted. But there is a major contradiction beneath the surface that most brands are ignoring.
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Acknowledge and Engage People with Disabilities to Drive Momentum
Explore how consumers with disabilities shape expectations, trust, and brand perception, and why cultural fluency is essential to reaching this segment.
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From Coins to Confidence: What Crypto Tells Us About Consumers’ Financial Outlook
Emerging attitudes toward crypto reveal how Multicultural and younger consumers are redefining trust, control, and confidence in financial services.
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Consumer Spending and Financial Behavior | Fall 2025
Discover key fall spending trends and how multicultural consumers are reshaping financial behavior in the U.S. with emerging insights and market signals.
Multicultural
For brands, the 2026 FIFA World Cup is one of the biggest global cultural moments the U.S. has ever hosted….
Emerging attitudes toward crypto reveal how Multicultural and younger consumers are redefining trust, control, and confidence in financial services.
Discover key fall spending trends and how multicultural consumers are reshaping financial behavior in the U.S. with emerging insights and…
Generations
Discover key fall spending trends and how multicultural consumers are reshaping financial behavior in the U.S. with emerging insights and…
Millennials are redefining travel, media, and gaming through purpose, creativity, and connection—reshaping how brands inspire loyalty.
Gen Alpha is redefining play through gaming—discover how brands can connect through creativity, safety, and purposeful engagement.
This is why we work with Collage. It’s not easy to create a safe space online in words alone but Collage is able to do so. There was care for the psychological safety of the respondents and I could feel the cultural competency! Trust is so key when it comes to interacting with multicultural populations, and Collage understands that. There can be such a feeling of inadequacy for people when it comes to talking about money and Collage gets that too. Collage is able to alleviate fears right off the bat and I know that will lead to real responses and a good experience for those participating in the survey. After reading the introduction to online ethnographies, I would have taken the survey myself and shared openly.”
Opal E. Tomashevska, CUDE Director, Multicultural Business Strategy
CUNA Mutual Group