Insights Scoop
Explore consumer insights from our market research platforms: Multicultural, Generations, LGBTQ+ & Gender, and Parents & Kids
Trending Topics
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When Brands and Consumers Clash: Navigating Backlash and Boycotts
Explore consumer insights, new research, strategies, and tools to help you stay ahead in a dynamic consumer landscape.
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Gen AI and Consumer Trust
Generative AI is revolutionizing consumer insights, but not all solutions are the same. For brands to earn consumer trust, they must be sure to reflect emotion and values.
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Hispanic Market Research
Leverage Collage Insights to authentically engage the growing Hispanic market—not just because of their population growth, but also their strong purchasing power.
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New Gen Alpha Trends
Gen Alpha is redefining how brands connect with today’s consumers. Born after 2013, this 44-million-strong generation is already shaping household purchases, media habits, and brand perception in powerful ways.
Latest Blog Articles
These blogs include a small sample of the deep cultural intelligence available to our clients. Contact us to learn how you can unlock full access to our AI-enabled Cultural Intelligence Engine.
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Breaking Through With Hispanic Consumers Beyond Hispanic Heritage Month
Earn lasting loyalty by using key pillars of Hispanic representation to reflect the full spectrum of culture, identity, and everyday life.
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How Cultural Fluency is Reshaping Gen Z’s Choice of Home Improvement Brands
As Gen Z reimagines home improvement, big-box leaders accelerate while specialized players risk fading into cultural irrelevance.
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Culinary Mastery: Black and Hispanic Home Cooks Turn Their Passion for Food into Social Capital
Black and Hispanic consumers’ passion for cooking and baking turns the kitchen into a space for cultural pride, skill-building, and experimentation.
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Decoding Trends in Gen Z Footwear
Discover which footwear brands are expanding their cultural moat with Gen Z and which are losing ground.
Multicultural
Earn lasting loyalty by using key pillars of Hispanic representation to reflect the full spectrum of culture, identity, and everyday…
Black and Hispanic consumers’ passion for cooking and baking turns the kitchen into a space for cultural pride, skill-building, and…
Discover which footwear brands are expanding their cultural moat with Gen Z and which are losing ground.
Generations
Earn lasting loyalty by using key pillars of Hispanic representation to reflect the full spectrum of culture, identity, and everyday…
As Gen Z reimagines home improvement, big-box leaders accelerate while specialized players risk fading into cultural irrelevance.
Black and Hispanic consumers’ passion for cooking and baking turns the kitchen into a space for cultural pride, skill-building, and…
This is why we work with Collage. It’s not easy to create a safe space online in words alone but Collage is able to do so. There was care for the psychological safety of the respondents and I could feel the cultural competency! Trust is so key when it comes to interacting with multicultural populations, and Collage understands that. There can be such a feeling of inadequacy for people when it comes to talking about money and Collage gets that too. Collage is able to alleviate fears right off the bat and I know that will lead to real responses and a good experience for those participating in the survey. After reading the introduction to online ethnographies, I would have taken the survey myself and shared openly.”
Opal E. Tomashevska, CUDE Director, Multicultural Business Strategy
CUNA Mutual Group