Author: Sophie Willians

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Sophie Willians

Senior Analyst, Cultural Strategy

Sophie is a Senior Analyst on the Cultural Strategy Team, having joined Collage in 2022. She is a graduate of Stetson University with both a Bachelors in Marketing as well as an MBA. Using this and what she's learned at Collage, Sophie supports members by creating configured content and tailored insights. Currently residing in Florida, she spends her spare time at weekly Toastmasters and run club meetings, learning new recipes, and taking trips to the beach.

Top Brands in Fit for Asian Consumers

Sophie Willians

Discover how leading brands achieve high Fit with Asian consumers by aligning with quality, trust, and cultural relevance.