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How to Use Cultural Insights to Develop Authentic Advertising
Authenticity in branding is not simply about values – it’s about connection. Consumers, especially younger generations, demand messaging that reflects their lived experiences with honesty,…
Tariffs Could Cost the Average American Household Nearly $5K a Year, Study Finds
The average household will lose about $4,900 yearly in the short term, followed by long-term impact from slower economic growth, higher unemployment and high inflation.…
Should You Buy an iPhone or 2 Other Apple Products Before Tariffs Take Hold?
Natalie Griffith, the director of cultural insights at Collage Group, said, “Apple has been totally aligned with what consumers told us they want to see…
How Tariffs Could Impact Advertising Budgets
Economists and analysts have long been saying that higher consumer prices from tariffs will make consumers less likely to buy things. But what if the…
Collage Press Releases
View AllCultural Intelligence Leader Collage Launches Proprietary AI Solutions to Fuel Client Brand Growth, and Announces New Chief Insights Officer and New Head of Sales
Collage, the leading provider of cultural intelligence, has launched its proprietary AI-enabled platform to revolutionize the way brands uncover cultural insights, identify and connect with…
Cultural Intelligence Leader Collage Releases Q3 Products to Enable Marketers to Future-Proof Their Brands
Procter & Gamble, PepsiCo, Pernod Ricard, Disney, Southern Glazer’s Wine & Spirits, Gray Media Group, AARP, and Adsmovil Honored with Cultural Fluency Maker Awards Bethesda,…
Cultural Intelligence Leader Collage Unveils Latest Innovations: Brand Love Dashboard, Competitive Comparisons, Sports Intel & More
Bethesda, MD, July 15, 2024 (GLOBE NEWSWIRE) — Collage, the leading provider of cultural intelligence, today announced several new innovations, deepening the company’s unmatched cultural…
Tech Innovator Collage Group Launches New Industry, Audience, and Head-to-Head Insights to SaaS Cultural Intelligence Engine
Bethesda, MD, April 03, 2024 (GLOBE NEWSWIRE) — Collage Group, the cultural intelligence leader, announced today several new innovative features to its fluen.ci SaaS application. The enhancements…
Cultural Intelligence Leader Collage Group Announces First Chief Marketing Officer, Elizabeth Jackson, as Company Accelerates Growth
Bethesda, MD, March 20, 2024 (GLOBE NEWSWIRE) — Today Collage Group, a leading provider of Cultural Intelligence, announced Elizabeth Jackson as the company’s first Chief Marketing…
The 2024 HMC Strategic Excellence Awards Powered by Collage Group Open Today with Expanded Jury of Senior Leaders from Brands, Media Houses, Agencies & Market Intelligence Firms
HMC Welcomes Collage Group as the Exclusive Sponsor of the Award SeriesNew Impactful Multicultural Research Category Added to Recognize Cultural Insightsthat Drive Creative Ingenuity Fairfax,…