Category: Multicultural
Iconic American Brands Connect with Black Consumers Using Culture, Partnerships
McCormick, Walmart, and Sprite, among top 10 brands to resonate with Black Americans.
The Top Ten Brands for Black Consumers: Insights from CultureRate
Read below and download our report to see the top 10 culturally fluent brands among Black consumers.
Jumpstart 2023 with the Roadmap of Insights You Need to Thrive
Collage Group is excited to carry out our most ambitious plans yet for expanding the depth of our cultural intelligence to America’s diverse consumers in 2023–all centered on helping you thrive in this transformational environment.
Appeal to Women’s Health Preferences: Medications, Insurance, Providers & More
Learn how Americans across gender approach their health and wellness. Build trust with women by demonstrating a nuanced understanding of their general health and wellness perceptions, barriers preventing them from achieving their best health, and the support and improvements they need.
Winning Brands Don’t Compromise Their Focus on Diverse Consumers
We are incredibly excited to enter the new year with our biggest plans yet for expanding the depth of our cultural intelligence–all centered on helping you thrive in our transformational environment.
Explore Our Most Popular 2022 Consumer Insights
We are incredibly excited to enter the new year with our biggest plans yet for expanding the depth of our cultural intelligence–all centered on helping you thrive in our transformational environment.
Start 2023 Strong with New Diverse Consumer Insights
We are incredibly excited to enter the new year with our biggest plans yet for expanding the depth of our cultural intelligence–all centered on helping you thrive in our transformational environment.
Holiday Shopping and Younger Multicultural Consumers
Rising prices are affecting Americans’ shopping behaviors in a variety of ways. Despite financial challenges, holiday shopping remains a priority for many younger Multicultural Americans.
Top Ads From 2022 That Resonate With Younger Black Consumers
We analyzed more than 80 commercials in order to determine which advertisements resonated the best among younger Black consumers aged 18-42.
Differentiating and Winning Younger Multicultural Consumers with Culturally Fluent Ads
Our on-demand research covers the bases on what works and why in ads – and provides examples from the brands that are winning in each case.