How do Women and LGBTQ+ consumers feel about movies and food? Our latest Passion Points research provides a multi-dimensional view.
Find out why leading global brands like Clorox, Disney, Google, Nestle and P&G rely on Collage Group’s consumer research to understand and engage America’s multicultural and generational consumers.
Dive into the Latest Consumer Insights & Trends
What matters most to American consumers across generational segments? Collage Group’s latest study reveals their preferences towards movies, food, music and travel.
A leading global portfolio of alcoholic beverage brands sought to deepen their understanding of culture. Collage Group’s insights revealed a key set of cultural principles that could be applied to boost multicultural engagement across their portfolio of brands.
One in five Americans are part of this generation and it is the second largest: at 75.6 million people, Gen Z is only slightly smaller than the Millennial generation at 75.8 million. Read on the learn why these younger consumers, now 8-to-23 years old, are highly invested in their beliefs and passions, and orient toward inclusion and diversity not seen in older generations.
What matters most to American consumers across racial and ethnic segments? Collage Group’s latest study covers major Multicultural Passion Points your brand can act on immediately.