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"This year's corporate Pride rollbacks are certainly an escalation, but not a new trend," shared Jack Mackinnon, senior director of cultural insights at research firm…
Tariff-related price hikes could drive many U.S. shoppers away from Chinese marketplaces. A Collage Group survey found 46% of Gen Zers would switch to cheaper…
Bethesda, MD, July 16, 2025 – Collage Group, the leading cultural intelligence engine, today announced the release of new data-rich culturally centric enhanced Audience Profiles,…
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Lucy Liu Replaces Jon Hamm as the Voice of Mercedes-Benz
Lucy Liu replaces Jon Hamm as Mercedes-Benz’s brand voice. The campaign, developed with Collage, emphasizes diversity and fresh perspectives. A Collage strategist noted, “Lucy’s voice…
Gen Z Takes a Traditionalist Turn
A new Collage Group study reveals Gen Z's growing preference for traditional values and stability, described as the "Comfort of Convention." The report highlights Gen…
The top healthcare stories in the first half of 2025
Collage Group was cited in a top 2025 healthcare story, revealing only 58% of Gen Z feel confident managing their health—lower than other generations. This…
US adults eye switching brands to combat tariffs
Collage Group data reveals nearly half of Gen Zers (46%) and Baby Boomers (45%) would switch to less expensive brands if tariffs increase. EMARKETER used…
Collage Press Releases
View AllCollage Group Unveils New Growth Audience Innovations that Give Brands an Unparalleled Advantage in Building Relevance while Achieving Higher Media Efficiency
Bethesda, MD, July 16, 2025 – Collage Group, the leading cultural intelligence engine, today announced the release of new data-rich culturally centric enhanced Audience Profiles,…
Collage Unveils Groundbreaking Gen Alpha Insights to Decode the Future of Influence and Purchase Behavior
Bethesda, MD, May 29, 2025 (GLOBE NEWSWIRE) — Collage, the leader in cultural intelligence, today released a first-of-its-kind research, unlocking what drives Gen Alpha –…
Collage Unveils AI Tools to Drive Growth, Adds New Leadership
Collage launches AI-driven platform to deliver cultural insights, connect with growth segments & fuel brand revenue.
Cultural Intelligence Leader Collage Unveils Q3 Tools to Help Marketers Future-Proof Brands
Procter & Gamble, PepsiCo, Pernod Ricard, Disney, Southern Glazer’s Wine & Spirits, Gray Media Group, AARP, and Adsmovil Honored with Cultural Fluency Maker Awards Bethesda,…
Collage Unveils Brand Love, Competitor & Sports Intel Tools
Bethesda, MD, July 15, 2024 (GLOBE NEWSWIRE) — Collage, the leading provider of cultural intelligence, today announced several new innovations, deepening the company’s unmatched cultural…
Collage Launches New Industry, Audience & Competitive Insights
Bethesda, MD, April 03, 2024 (GLOBE NEWSWIRE) — Collage Group, the cultural intelligence leader, announced today several new innovative features to its fluen.ci SaaS application. The enhancements…