Tag: cultural fluency

Pulse Check on Health in America: Multicultural Consumers

Jenny Wolski

Learn how Americans across race and ethnicity engage with health and wellness, their relationships with health insurance companies, and their perceptions of and experiences with mental health.

How Cultural Fluency Wins in a Polarized America

David Wellisch

CMO’s from Hyundai, NFL and Translation + United Masters weigh in at Collage Group and Disney Advertising’s 2023 Cultural Fluency Summit.

Holiday Marketing 6-Step Guide for Optimal Results​

Gregory Cypes

Discover the key strategies to enhance your holiday marketing campaigns and achieve success in the festive season with these 6 simple steps.

Top Ads for Gen Z

Lauren Goldberg

Culturally fluent ads use culture to efficiently and effectively connect across segments. In this report, we share the topmost culturally fluent ads for Gen Z consumers through our CultureRate:Ad methodology.

America Now 2023: Harnessing American Identity to Navigate Social Issues

Jack Mackinnon

America Now is Collage Group’s signature research report identifying the national zeitgeist and how brands can build for growth within a complex national environment. America Now was first published during the pivotal year of 2020 and has since carved out a yearly, data-backed roadmap for greater brand engagement and consumer loyalty.

Collage Group Launches fluen.ci for Instant Cultural Insights

David Wellisch

Collage Group launches an all-new, AI-powered SaaS application, fluen.ci, to give marketing and insights professionals access to deep insights grounded in 12+ years of research.

Target Boycott: LGBTQ+ Inclusivity vs. Brand Loyalty

Katya Skogen

Collage Group’s insights are a trusted resource for iconic brands aiming to effectively engage with and succeed in diverse America. This article includes a summary our recent, most sought-after diverse consumer insights.

Consumer Insights Research 2023: Unveiling Our Latest Findings and Looking Ahead

David Wellisch

Collage Group’s insights are a trusted resource for iconic brands aiming to effectively engage with and succeed in diverse America. This article includes a summary our recent, most sought-after diverse consumer insights.

Unlock the Power of Hispanic Diversity & Growth with Collage Group’s Insights

David Evans

The latest data from the U.S. Census unveils a significant finding: the rapidly growing diversity of the Hispanic population. Learn more about how Collage Group insights help brands engage the increasingly complex Hispanic segment.

Drive Engagement by Aligning Your Media Strategy to Multicultural Consumers’ Habits and Preferences

Jenny Wolski

Multicultural Americans spend an enormous amount of time and attention in the digital media space. Learn how Americans across race and ethnicity engage with media, including social media, online videos, podcasts and more.