Webinars & Events
Attend in-person events and register for Collage Group's complimentary webinars, which unveil new market research and consumer insights on consumers across race, ethnicity, generation, sexuality and gender.

October 6, 2022

Understanding Hispanic Consumers: Insights You Need to Win  

Did you miss our special Hispanic Heritage Month Virtual Panel and research presentation? Join us again for insights into one of America’s largest and fastest growing segments with our “Understanding Hispanic Consumers: Insights You Need to Win” presentation. This webinar provides the latest data-driven insights and tools necessary to develop Cultural Fluency, a competency which results in more efficient general market campaigns, as well as more effective dedicated activations.

In this complimentary webinar, we’ll explore a sampling of three areas of our 2022 updates to consumer fundamentals research for the Hispanic segment:

    • Demographics and economic opportunity.
    • Identity-related marketing expectations.
    • Hispanic Group Traits.

October 19, 2022

Small Business Owners in America

Small businesses are the heart of America’s economy. From driving growth, to boosting job creation and innovation, the story of American industry starts with small business. But after the effects of the COVID-19 pandemic and potential economic uncertainty, many brands find themselves asking the same question—how can we connect with the small business community that employs nearly one half of all working Americans?

Join Collage Group for our complimentary webinar and learn how to connect authentically with America’s small business owners. This research will give you a look into the attitudes and behaviors of culturally diverse owners and will include action items to integrate marketing best practices for effective engagement.

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