Insights Scoop
Explore consumer insights from our market research platforms: Multicultural, Generations, LGBTQ+ & Gender, and Parents & Kids
Latest Blog Articles
These blogs include a small sample of the deep cultural intelligence available to our members. Contact us to learn how you can unlock full access to our Cultural Intelligence Engine.
-
The Nuance of Behind Cultural Duality: How to Embrace Identity for Growth
Dive deeper into the topic of cultural duality with a focus on Hispanic consumers, while simultaneously understanding how to leverage insights to fuel brand growth through authentic campaigns.
-
Standout Ads at the 2024 Olympic Games: Learnings from the World’s Top Brands
Learn how some of the world’s top brands showcased their Values and engaged with consumers across cultural bounds during the Summer games.
-
Collage Cultural Fluency Summit: Reimagining Inclusive Marketing to Drive Growth
On October 9th, Collage is hosting its annual Cultural Fluency Summit where it will unveil new America Now: Reimagining Inclusive Marketing to Drive Growth trended research about the environment consumers live in and the cultural…
-
Engage Parents and Kids with Gift Giving Insights
Gain key insights on parents’ path to purchase when shopping for kids' gifts to tap into family holidays and occasions.
Multicultural
Dive deeper into the topic of cultural duality with a focus on Hispanic consumers, while simultaneously understanding how to leverage…
Learn how some of the world’s top brands showcased their Values and engaged with consumers across cultural bounds during the…
Learn how Multicultural Americans engage with media, including social media, video content, music, and more.
Generations
Learn how some of the world’s top brands showcased their Values and engaged with consumers across cultural bounds during the…
Learn how to identify new consumer targets, develop authentic ad campaigns and create the right in-store experiences to maximize brand…
Our latest report shares timely insights on what matters to consumers across generations in the world of food, video games,…
LGBTQ+
The LGBTQ+ segment is large and growing. An important part of connecting with the segment is understanding and embracing LGBTQ+…
Our latest report shares timely insights on what matters to LGBTQ+ consumers in the world of video games, travel, and…
To support brand leaders as they celebrate Pride and engage the LGBTQ+ community year round, we hosted a virtual fireside…
Gender
Learn how some of the world’s top brands showcased their Values and engaged with consumers across cultural bounds during the…
The LGBTQ+ segment is large and growing. An important part of connecting with the segment is understanding and embracing LGBTQ+…
From skyrocketing fan attention to revenue, women’s sports and athletes represent a tidal wave of opportunity for brand marketers.