New Millennial Insights to Grow Market Share in 2023
Discover Millennials unique perspectives and motivations through their evolving demographics, complex identity, and actionable Group Traits.
Engage Hispanic Consumers with Authentic Marketing
Collage Group’s presentation, Drive Brand Relevance with Hispanic Consumer Essentials, explores three areas of our consumer fundamentals research: demographics and economic opportunity, identity, and Group Traits.
Drive Brand Relevance with Women Consumer Essentials
Discover women’s unique perspectives and motivations through their evolving, complex identities and actionable Group Traits.
Gen Z Consumers: Reducing the Complexity
Discover Gen Z’s unique perspective and motivations through their evolving demographics, complex identity, and actionable Group Traits.
Top Ads From 2022 That Resonate With Younger Black Consumers
We analyzed more than 80 commercials in order to determine which advertisements resonated the best among younger Black consumers aged 18-42.
American Teenagers: How to Authentically Engage
Are you effectively engaging teenagers, one of the youngest, most diverse, and tech-savvy consumer segments in America?
Advertising to Hispanic American Consumers: Learnings from CultureRate:Ad Analysis
Resonating with Hispanic Americans goes beyond simply translating advertising from English to Spanish. CultureRate:Ad analysis reveals that successful ads do much more than use language to win Hispanic consumers.
Essentials of Hispanic Consumers
Collage Group’s Essentials of Hispanic Consumers presentation explores three areas of our consumer fundamentals research: demographics and economic opportunity, identity, and Group Traits.
Understand and Embrace Black Consumer Passion Points
Learn how Black American consumers engage with Passion Points, including food, sports and fitness, travel, fashion, games, and home and garden.
Collage Group Raises $25 Million in Growth Capital to Continue to Fuel Member Engagement with Diverse Consumers
Collage Group’s Essentials of Black Consumers presentation explores three areas of our consumer fundamentals research: demographics and economic opportunity, identity, and Group Traits.