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Drive Brand Relevance with Asian American Consumer Cultural Traits: Essentials of Asian American Consumers

Sudipti Kumar

Collage Group’s presentation, Drive Brand Relevance with Asian American Consumer Essentials, explores three areas of our consumer fundamentals research.

Alcoholic Beverage Company Fueled Business Growth with Multicultural Consumers

April Vincent

The alcoholic beverage company incorporated Collage data and insights on Millennial and Gen Z consumers into their creative strategy to drive growth.

Improved Online Experiences Fuel Cultural Resonance with Hispanic Consumers

April Vincent

A world-leading fintech company leveraged Collage's cultural insights to drive enhancements in the online financial experience.

Deep Cultural Insights Informed Mobile Device Brand’s Pride Campaign

April Vincent

A global electronic device brand wanted to activate LGBTQ+ consumers in a Pride Month campaign. Collage insights helped the brand link category preferences to key segment insights.

Why Cultural Fluency Matters

Gabe

Embrace Cultural Fluency for brand growth with Collage Group's cultural intelligence engine. Access deep consumer insights to enhance brand positioning.

Cultural Intelligence Engine

Gabe

Unleash the power of cultural intelligence to fuel brand growth. Access the deepest data science engine fusing consumer, brand and industry insights.

Member Stories: Meet the Brands Winning With Today’s Consumers (Cultural Fluency Examples)

David Evans

Explore Collage’s Member Stories about effective marketing campaigns that demonstrate cultural fluency, serving as a source of inspiration.

Celebrating Hispanic Culture: How Iconic Brands Are Turning Cultural Insights into Impact

Victor Paredes

Hispanic Heritage Month is a key opportunity to acknowledge and celebrate Hispanic achievements and cultural contributions to U.S. history. Among other aspects, the Hispanic demographic takes pride in expressing oneself through cultural traits, family traditions, decorations, and delicious foods.

Engage Black Gen Z with Intersectional Group Traits

Jenny Wolski

Discover Black Gen Z consumers’ unique intersectional Group Traits, including their joyful, spiritually-inspired ambition and an elevated awareness of themselves and the world around them.

Engage LGBTQ+ Gen Z with Intersectional Group Traits

Jill Rosenfeld

Discover LGBTQ+ Gen Z Consumers’ unique perspectives and motivations through their evolving demographics, complex intersectional identity, and actionable Group Traits.