Tag: consumer spending
Engage Small Business Owners in America
American small businesses drive the America economy, and their owners reflect the diverse cultures and perspectives of Americans. Read on for more information about how to connect with small business owners.
DTC CPG Insights: Direct-To-Consumer Insights for Personal Care CPG Providers
Our recent research at Collage Group reviews the direct-to-consumer (DTC) market to analyze the threat it poses to consumer packaged goods (CPG) brands that rely on third-party providers for sales, to give profound DTC CPG insights.
Connect with Diverse Parents and Kids on Key Issues and Identity
Win the rapidly diversifying American family by understanding the key issues and concerns of today’s parents, and how they’re educating their children on diversity and identity.
Standing Strong: Supporting LGBTQ+ Consumers During Pride Month and Year Round
Pride Month serves to recognize and celebrate all LGBTQ+ people while also honoring the incredible achievements and contributions of the community.
How Do Culturally Fluent Brands Approach Pride Month?
At Collage Group, our business is to celebrate the diversity that is transforming America. When it comes to Pride Month, we stand with the LGBTQ+ community in celebration of their many contributions to our culture, their many allies, and the brands that support them.
How Iconic American Brands are Embracing Summer Cultural Moments: LGBTQ+ Pride Month & Juneteenth
June provides opportunities for brands to connect with American consumers through LGBTQ+ Pride and Juneteenth celebrations.
Drive Brand Relevance with LGBTQ+ Consumer Essentials
Discover LGBTQ+ Consumers’ unique perspectives and motivations through their evolving demographics, complex identity, and actionable Group Traits.
Engage LGBTQ+ Consumers for Pride Month with Insights
Holidays and occasions are focal points for many – learn how LGBTQ+ Americans celebrate Pride Month and what the occasion means to them.
Connect with Americans across Generations through Holidays & Occasions
Holidays and occasions are focal points for many Americans—opportunities to connect with loved ones, and maintain cultural and family traditions.
7-Step Guide to Create An Engaging Multicultural Marketing Strategy
An incredible cultural transformation of the American consumer is now fully underway. Brand after brand sees the massive growth opportunity that 140 million multicultural consumers represent.