Tag: consumer spending

Consumer Insights Research 2023: Unveiling Our Latest Findings and Looking Ahead

David Wellisch

Collage Group’s insights are a trusted resource for iconic brands aiming to effectively engage with and succeed in diverse America. This article includes a summary our recent, most sought-after diverse consumer insights.

Unlock the Power of Hispanic Diversity & Growth with Collage Group’s Insights

David Evans

The latest data from the U.S. Census unveils a significant finding: the rapidly growing diversity of the Hispanic population. Learn more about how Collage Group insights help brands engage the increasingly complex Hispanic segment.

U.S. Consumer Spending Trends 2023

Jack Mackinnon

Learn how consumer spending trends differ across gender, ethnicity, and age to support the financial needs of your consumers.

Cultural Fluency Summit: How Brands Can Navigate Polarization to Engage Diverse America

David Evans

In partnership with Disney Advertising, on Oct. 30, 2023, in NYC, we’ll unveil our annual “America Now” report and much more.

Celebrating Hispanic Culture: How Iconic Brands Are Turning Cultural Insights into Impact

Victor Paredes

Hispanic Heritage Month is a key opportunity to acknowledge and celebrate Hispanic achievements and cultural contributions to U.S. history. Among other aspects, the Hispanic demographic takes pride in expressing oneself through cultural traits, family traditions, decorations, and delicious foods.

Engage Black Gen Z with Intersectional Group Traits

Jenny Wolski

Discover Black Gen Z consumers’ unique intersectional Group Traits, including their joyful, spiritually-inspired ambition and an elevated awareness of themselves and the world around them.

Align Your Media Strategies to Consumer Habits and Preferences by Sexual Identity

Jill Rosenfeld

Transform your marketing and brand strategy by learning how Americans across sexual identities engage with media, including social media, movies, TV shows, online videos, music, and podcasts.

Pulse Check on Multicultural Health & Wellness

Jenny Wolski

Learn how Americans across race and ethnicity engage with health and wellness, including their perceptions of health and wellness, barriers that prevent Americans from achieving their best health, and the support and improvements that they demand.

Hispanic Heritage Month: Connect Authentically to Grow Your Brand

Sudipti Kumar

Hispanic Heritage Month is a key opportunity to acknowledge and celebrate Hispanic achievements and cultural contributions to U.S. history. Among other aspects, the Hispanic demographic takes pride in expressing oneself through cultural traits, family traditions, decorations, and delicious foods.

Align Your Social Media Strategies to Consumer Habits and Preferences Across Generations

Natalie Griffith

Transform your marketing and brand strategy by learning how Americans across generations engage with social media, including variations in platform usage, preferences in content, and engagement with influencers and brands online.