Tag: hispanic
Why Trust Is the Next Battleground in Alcohol Marketing
Multicultural Americans see trust as essential in alcohol purchases, driving brand switching and deeper engagement across segments.
Shifting Hispanic Consumer Priorities: Trust Is Earned Where Safety Is Felt
Explore how trust, safety, and cultural relevance are reshaping Hispanic consumer expectations in 2025.
Rebuilding Trust: A Critical Opportunity in Financial Services
Only 40% of Americans trust brands. Discover how financial services can reconnect with multicultural consumers in an evolving market.
Unlock Hispanic Identity to Propel Brand Growth
Uncover the evolving Hispanic identity & key Group Traits in our 2025 Focus—get insights into values, motivations & trends.
Beyond the Mirror: Strategic Opportunities for Beauty Brands to Connect with Hispanic Consumers
Hispanic consumers are reshaping the beauty industry with intention and cultural pride—this report reveals what brands need to know to keep up.
Score Big with NFL’s Growing Fanbase
Learn best practices for engaging with NFL growth segments, including key content preferences and drivers behind their fandom.
Invest in Hispanic Consumers: 2025’s Top Demographic Shifts
Explore Collage’s “Three Big Ideas” for adapting your brand strategy to the shifting multicultural landscape.
Multicultural Consumer Media Habits & Preferences
Learn how Multicultural Americans engage with media, including social media, video content, music, and more.
Pulse Check on Health & Wellness: How to Solve for Multicultural Health Concerns
Learn how Multicultural Americans engage with health and wellness, including the impact of systemic barriers.
Embrace Multicultural Terminology: Showing Empathy and Driving Empowerment
Understanding and embracing Multicultural terminology is key to connecting with diverse America. Apply these findings and action steps to signal empathy, understanding, and respect for Multicultural consumers.