Cultural Intelligence Trusted by Over 300 Brands
Consumer Research Platforms
Multicultural, Generations, LGBTQ+ & Gender and Parents & Kids, Collage Group’s subscription-based consumer research platforms provide a powerful way to stay on top of what matters most to diverse consumers.
Our platform enables us to continuously engage with America’s top brands, align with their top priorities, discern their most leveraged areas of research and develop the innovations that matter most to their success.
Consumer Research Data & Tools
Leveraging millions of datapoints, we curate an unrivaled set of insights into diverse America.
Collage Group goes deep into attitudes and behaviors, shopping and consumption preferences, and responses to brands and advertising. But we recognize that insights based on over- and under-indexing are not enough. Our proprietary analytics take insight a step further by revealing cause and effect – what works and why for different segments.
Custom Market Research
Shared cost to start, custom when you need it.
Access to the shared-cost research on the Consumer Research Platforms provides a springboard to generate superior consumer knowledge. Our clients use that insight to increase the ROI on the custom research they need to differentiate the brand with proprietary research. Collage Group provides a full suite of engagements that take brands to the next level with opportunity sizing, brand health, consumer research and ad testing.
Upcoming Webinars and Live Events
The Insight Scoop
Standing Strong: Supporting LGBTQ+ Consumers During Pride Month and Year Round
Reading Time: 5 minutes. Pride Month serves to recognize and celebrate all LGBTQ+ people while also honoring the incredible achievements and contributions of the community.
How Do Culturally Fluent Brands Approach Pride Month?
Reading Time: 3 minutes. At Collage Group, our business is to celebrate the diversity that is transforming America. When it comes to Pride Month, we stand with the LGBTQ+ community in celebration of their many contributions to our culture, their many allies, and the brands that support them.
How Iconic American Brands are Embracing Summer Cultural Moments: LGBTQ+ Pride Month & Juneteenth
Reading Time: 4 minutes. June provides opportunities for brands to connect with American consumers through LGBTQ+ Pride and Juneteenth celebrations.
Drive Brand Relevance with LGBTQ+ Consumer Essentials
Reading Time: 3 minutes. Discover LGBTQ+ Consumers’ unique perspectives and motivations through their evolving demographics, complex identity, and actionable Group Traits.
Engage LGBTQ+ Consumers for Pride Month with Insights
Reading Time: 2 minutes. Holidays and occasions are focal points for many – learn how LGBTQ+ Americans celebrate Pride Month and what the occasion means to them.
Connect with Americans across Generations through Holidays & Occasions
Reading Time: 3 minutes. Holidays and occasions are focal points for many Americans—opportunities to connect with loved ones, and maintain cultural and family traditions.
Four Steps to Win Parents of America’s Diverse Teenagers
Reading Time: 3 minutes. Our latest study, Four Steps to Win Parents of America’s Diverse Teenagers, offers members insights and action steps on three crucial topics.
Drive Brand Relevance with Asian American Consumer Cultural Traits: Essentials of Asian American Consumers
Reading Time: 3 minutes. Collage Group’s presentation, Drive Brand Relevance with Asian American Consumer Essentials, explores three areas of our consumer fundamentals research.
The Top Ten Brands for Asian American Consumers: Insights from CultureRate
Reading Time: 3 minutes. Culturally fluent brands are able to use culture efficiently and effectively to connect across segments. In this report, we share the top 10 most culturally fluent brands for Asian American consumers.