How do Women and LGBTQ+ consumers feel about movies and food? Our latest Passion Points research provides a multi-dimensional view.

Cinco De Mayo is an invitation for various forms of celebration among American consumers. Here are 5 insights about the Hispanic segment that speak to their views on the holiday.

What matters most to American consumers across generational segments? Collage Group’s latest study reveals their preferences towards movies, food, music and travel.

A leading global portfolio of alcoholic beverage brands sought to deepen their understanding of culture. Collage Group’s insights revealed a key set of cultural principles that could be applied to boost multicultural engagement across their portfolio of brands.

What matters most to American consumers across racial and ethnic segments? Collage Group’s latest study covers major Multicultural Passion Points your brand can act on immediately.

A prominent U.S.-based food company sought to engage a multicultural segment with insights they were hearing via direct consumer feedback. Collage Group’s insights helped them take it a step further, to dive below the surface to capture what consumers weren’t telling them.

A prominent health insurance company consistently struggled to enroll members of the multicultural population in a specific state. Applying Collage Group’s insights, they reached their target goals for both Hispanic and Black enrollment within two years.

A national health care retailer recognized the dynamic transformation underway in American culture. With Collage Group as their research partner, they took action to reflect a deeper commitment to honoring America’s culturally diverse voices.