Are you ready to engage culture with a deep understanding of the words that define it? Understand consumer reaction to terms like Latinx and BIPOC, the nuances of Hispanic vs. Latino and Black vs. African American, and more in our popular multicultural terminology research. We’ll dig deeper into the labels and/or identifiers each consumer segment prefers and double-click by age, gender and more.

 

Attend this one-hour webinar and walk away with enhanced vocabulary and insights for cultural resonance beyond specific groups to Cultural Fluency across many.