Category: Hispanic

Gen Z Case Study: How to Capture +4% Share Before Your Competition Does

Elizabeth Jackson

Learn how a leading Food company grew +4% by identifying growth opportunities and activating for action with Gen Z Hispanic consumers.

Group of multicultural Gen Z

The Nuance of Cultural Duality: Embrace Identity for Growth

Jack Mackinnon

Dive deeper into the topic of cultural duality with a focus on Hispanic consumers, while simultaneously understanding how to fuel brand growth.

View of New York City over water

Reimagining Inclusive Marketing to Drive Growth

David Evans

On October 9th, Collage is hosting its annual Cultural Fluency Summit where it will unveil new America Now: Reimagining Inclusive Marketing to Drive Growth

Little girl writing Christmas list under tree

Engage Parents and Kids with Gift Giving Insights

Elizabeth Jackson

Gain key insights on parents’ path to purchase when shopping for kids' gifts to tap into family holidays and occasions.

Group of multicultural Gen Z outside at a BBQ

Embrace Multicultural Passions for Impact

Sudipti Kumar

Our latest report shares timely insights on what matters to multicultural consumers in the world of travel, fashion, and sports.

Hispanic mom cooking with her two Gen Alpha sons

Top Brands for Hispanic Consumers: Lessons from Marketing Leaders

Sudipti Kumar

Do you know the brands who are most effective in succeeding with Hispanic consumers? Learn how leaders leverage deep insights to create highly compelling omnichannel campaigns that fuel growth.

multicultural family with mom, dad, young daughter and son

Lessons from Top Ads for Hispanic Consumers

Victor Paredes

Discover top ads for Hispanic consumers from the fluen.ci (SM) award winners from the 2024 Hispanic Marketing Council Strategic Excellence Award honorees.

Fuel Growth with Multicultural Consumers through Sports

Jack Mackinnon

Learn how to build trust, stoke enthusiasm, and fuel brand growth with Multicultural consumers by tapping into their passion for sports and fitness.

Engage Hispanic Consumers: How Culture Shapes Buying Behavior

Elizandra Granillo

Discover Hispanic consumers’ unique perspectives and motivations through their evolving identities and actionable Group Traits with the 2024 updates to our research, now including trended data.

Engage Diverse America with an Impactful Media Strategy

Jack Mackinnon

How do you create a digital media strategy that truly captivates diverse America? As a marketer, you’re presented with a unique opportunity to enthrall and engage your audience through media channels. Learn how in our step-by-step guide.