Cultural Fluency Makers Podcast
Welcome to Cultural Fluency Makers! Each week, we welcome leaders to share how they stay ahead of the ever changing consumer landscape. With today’s cultural transformation, top brands need to understand diverse consumer segments from Gen Z, Hispanic, and LGBTQ+ to gamers, wine enthusiasts, and basketball fanatics in Iowa. Their marketing strategies require them to keep the pulse on their consumers but also their brand and the category to continue to grow revenue for the long-term. Cultural Fluency Makers is sponsored by Collage Group, the only cultural intelligence engine that provides brand and consumers insights on the why that drives consumer behaviors and purchase decisions.
Featured Podcast
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New Podcast
Doug Zarkin Cultural Fluency Maker
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Doug Zarkin Cultural Fluency Maker
Don’t miss this insightful episode on winning the hearts of consumers! Host David Wellisch welcomes Doug Zarkin, who shares powerful insights on moving brands out of the ‘friend zone’ by blending emotional intelligence with data.
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Pavi Gupta Cultural Fluency Maker
Insights leader Pavi Gupta sits down with host David Wellisch to discuss navigating the complexities of cultural intelligence for brands.
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Jiaxi Zhu Cultural Fluency Maker
Jiaxi Zhu of Google on embracing microcultures & personalization—go beyond averages in this Cultural Fluency Makers episode.
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Tariq Hassan Cultural Fluency Makers
In today’s marketing world, where data and AI dominate, pausing to ask what problem we’re really solving is a lost art. Tariq Hassan, a veteran marketing executive with over 20 years of experience, most recently as Chief Marketing Experience Officer at McDonald’s, shares powerful insights on how to stay human, inclusive, and culturally relevant in […]
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Cheryl Guerin Cultural Fluency Maker
In this episode, Cheryl Guerin, EVP of Global Brand Strategy & Innovation at MasterCard, shares the innovative strategies behind their emotionally resonant campaigns.
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Lauren Flanigan Cultural Fluency Maker
In our latest podcast, Lauren Flanigan of Mondelez International shares how cultural fluency isn’t just about jumping onto the bandwagon—it’s about listening, learning, and connecting with your communities.
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Aarti Bhaskaran Cultural Fluency Maker
This week’s podcast features Aarti Bhaskaran, Head of Research and Insights at Snap Inc. discussing the critical need for brands to avoid tokenism.
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Linda Bethea Cultural Fluency Makers
This week, host David Wellisch sat down with Linda Bethea, Chief Marketing Officer at Danone. They discussed the critical role of inclusive marketing and how without it, brands will become obsolete.
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Valda Coryat Cultural Fluency Makers
Listen to this week’s episode with Valda Coryat, Vice President of North American Marketing for Condiments and Sauces at McCormick & Company.
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Yin Woon Rani Cultural Fluency Makers
Join host David Wellisch in an enriching conversation with Yin Woon Rani, CEO of MilkPep as they explore the evolving landscape of marketing.
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Marissa Solis Cultural Fluency Makers
Listen to this week’s episode, host David Wellisch talks with Marissa Solis about inclusive marketing and staying culturally relevant.
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John Mutterperl Cultural Fluency Makers
Check out this week’s episode of Cultural Fluency Makers! Join host David Wellisch in a compelling conversation with John Mutterperl, Director of Consumer Insights at Campari America.
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