Search results for: cultural traits
Search again:

Essentials of Gen X Consumers

Katie Hockstein

Collage Group’s Essentials of Gen X consumers presentation explores three areas of our consumer fundamentals research: demographics and economic opportunity, identity related marketing expectations, and Cultural Traits.

Not All Toy Shoppers Are the Same

Elizabeth Jackson

Did you catch our Holiday Shopping webinar? Here’s one key takeaway: Toy shoppers are far from one-size-fits-all. When comparing Building & Construction Toy Shoppers to Doll, Plush, and Figure Toy Shoppers, their motivations and purchase journeys look quite different. At Collage, our audience insights go beyond demographics. We reveal the deeper passion points, cultural traits, […]

See It In Action

April Vincent

Strengthen brand relevance with cultural fluency and insights that drive growth, trust, and audience connection.

Home

April Vincent

Unlock cultural fluency and insights to connect authentically with diverse and multicultural consumers.

White Paper Top Brands Hispanic

April Vincent

See how top brands win with Hispanic consumers and cultural fluency. Get data-backed plays to grow reach, trust, and revenue. Download the report.

How a Technology Brand Accelerated Market Share Growth with Hispanic Consumers at Retail

April Vincent

Explore how a tech brand drove Hispanic consumer growth at retail through cultural insights, bilingual experiences, and family-first storytelling.

Unlocking Growth by Centering Gen Alpha in the CPG Path to Purchase

April Vincent

See how a leading CPG brand drove growth by engaging Gen Alpha's influence on retail decisions, creating family-first shopping and media strategies.

White Papers

Gabe

Black Gen Z woman voting in an election

How to Engage Women across the Political Spectrum

Jill Rosenfeld

To gain additional trust and secure Relevance, take time to understand how Women's political beliefs, values, and identities shape their choices and decisions

Why Collage

April Vincent

At Collage Group, culture is at our core. Access an unrivaled depth of data and in-culture subject matter experts in our cultural intelligence engine.