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Unlocking Growth by Centering Gen Alpha in the CPG Path to Purchase

April Vincent

See how a leading CPG brand drove growth by engaging Gen Alpha's influence on retail decisions, creating family-first shopping and media strategies.

White Papers

Gabe

Black Gen Z woman voting in an election

How to Engage Women across the Political Spectrum

Jill Rosenfeld

To gain additional trust and secure Relevance, take time to understand how Women's political beliefs, values, and identities shape their choices and decisions

LGBTQ+ Market Research

April Vincent

Gen X Market Research

April Vincent

Fuel brand love among Gen X with Collage Group's cultural intelligence. Capture Gen X buying power with our market research and consumer insights.

Generational Research | Millennial

April Vincent

Fuel brand love with Collage Group’s Millennial market research and consumer insights. Capture their buying power with impactful marketing to Millennials.

Black Consumer Research

April Vincent

Fuel brand love with Collage Group's Black consumer insights. Capture their buying power with impactful marketing to Black consumers.

Insights Hub

April Vincent

A lineup of classic luxury cars parked

Drove Automotive Appeal Among Black Consumers

April Vincent

A world-leading automotive brand applied Collage's cultural insights to drive enhancements in advertising that improved cultural resonance.

Several bottles of alcohol on a bar

Built a Product Roadmap with Black Consumer Wine & Spirit Preferences

April Vincent

A global alcoholic beverage company used cultural insights to increase brand favorability among Black consumers across its entire brand portfolio.